Jun 182012
 

I was reminded of this Infographic whilst at the First Friday Network in Horsham last friday.

TBH, I remember the premise of the infographic but not it’s detail, so it was  interesting going back and reviewing it.

It’s pretty obvious that LinkedIn provides us with security of employment, and that Facebook and Google+ provide us with feelings of belonging.

However, do I really believe that Twitter helps me increase my confidence, self-esteem and respect for others?  Well…. maybe if I was Stephen Fry, I suppose? It’s certainly a bragging medium, but then again…. so are all the Social Networks.  Maybe I’m just a Twitter snob?

Then we get to Self-Realization. Here we have the blogging platforms: Blogger, WordPress and Tumblr. True, I suppose, but this was originally posted in January, and things have really moved on since then.  We now have Pinterest, where I see a lot of people (myself included) pinning images under grand titles as Life, Love and Truth.   A medium of morality?

My clients often ask me “which network should I use?” I have to say I usually try to persuade businesses to blog as a primary channel and allow their content to automatically flow into the other channels.

I suppose this logically makes sense: a business needs to be self-aware in order for it to exist.

It’s interesting nevertheless to ask the question: Am I using the right social network to meet my needs?

What do you think?  (and how will you communicate your answer with me?)